We create eco friendly bamboo towels and linens to help reduce toxins in the environment.
The Shoo-foo lifestyle was born out of a desire to create change. As the founder of Shoo-Foo, my passion for eco-sustainability led me to pursue a degree in Ecology. During my studies, I followed my second passion, which was Chinese language. Soon after becoming fluent in Mandarin, I travelled to China, where I lived and worked for over 10 years.
While living in China, I became aware of the hidden and harmful practices behind the cotton production and manufacturing processes. Coincidently, it is at about the same time that I discovered the idea of bamboo as a resource for fabric. Being trained as an ecologist, I immediately saw the potential for bamboo to become an eco-friendly option in the textile world.
Determined to help make a change, I created Shoo-Foo, a line of bamboo bath towels, bed linens and baby basics made from organically grown bamboo. Ability to speak Chinese and relate to the culture allowed me to establish significant relationships with the members of the bamboo industry and to develop and maintain sustainable manufacturing practices for all our products.
Today, the Shoo-Foo team strongly believes that by supporting the production of eco friendly materials we are making a difference for our customers and our planet. We create eco friendly bamboo towels and linens to help reduce toxins in the environment and contribute to a healthier planet.
The eye opening truth behind cotton production:
1: approximately half a pound of pesticides/insecticides/fertilizers were expelled into the environment for every single cotton t-shirt made
2: Cotton plantations account for more than 10% of pesticide use, and 25% of insecticide use worldwide.
3: These chemicals are among the most harmful on the planet, many of them are carcinogenic.
4: The clothing industry is one of the most polluting on the planet, heavily contributing to soil contamination, water pollution, deforestation, greenhouse gases etc.
5: The chemicals used in clothing production heavily contaminate the soil and the water where they are grown and find their way into our food and drinking water.
The Future of Shoo-Foo
Our goal is to continue to make even more positive changes to the world we live in. Being able to provide linens and clothing that are not harmful to people or the environment is something we are incredibly proud to be a part of. In the future we would like to see more people have the opportunity to enjoy the softness of bamboo.
This post is also available in: French